Samantha Wasser, co-founder and creative director of By CHLOE. has some serious Savoir Vivre

by Chloe. SAMANTHA WASSER

Today we are sitting down with Samantha Wasser, the co-founder and creative director of the plant-based fast-food chain, by CHLOE. This chic is a design and creative genius that is ready to inspire us with some of that Savoir Vivre that made By CHLOE. an overnight success (with lots of hard work of course).

by Chloe. SAMANTHA WASSER

What time do you wake up? I usually wake up between 630-7am.

What do you have for breakfast? I am religious about my celery juice which I drink first thing on an empty stomach.

Coffee or tea? After my juice I usually wait about 30 minutes before having an oat milk café au lait from Blue Bottle.

by Chloe. SAMANTHA WASSER

What is your morning routine? My morning routine is undergoing some changes at the moment as I have a two-month old baby boy! Prior to Baby J, I would wake up around 630ish and check my emails, walk the dogs and grab a juice. I try to work out around 730/8am so I can be in the office or at meetings around 930am.

What do you do for exercise? I am really into low impact workouts like Yoga and Pilates. I always feel my best when I have a little me time first thing in the morning.

What is on your current playlist? I am such a 90s girl at heart. I love playing music all day in James’ room. We have so much fun listening to 90s jams. I honestly have no idea what is on the radio these days!

by Chloe. SAMANTHA WASSER

Do you have a beauty routine? What products do you use? For face, I absolutely live for the Biologique Recherche products. P50 has completely changed the texture and appearance of my skin and the Masque Vivant is my go-to for breakouts. I also splurged on the MC1 Blood Moisturizer from Barbara Sturm which is actually made from my blood and has incredible healing properties. My other favorite brands are Tata Harper, Tracie Martyn, May Lindstrom, MUN. For body I use Bathing Culture Body Wash and Everyday Oil and for hair, I use Sisters all-natural Balancing Shampoo and Conditioner. For makeup, I recently discovered the Westman Atelier products from Gucci Westman which is super lightweight for everyday use!

What is your favorite café? Where is it? I recently discovered this tiny cafe in my neighborhood called Lillo Cucina Italiana. The ingredients and dishes are so incredibly fresh and delicious.

What is your favorite restaurant? Where is it? Probably Mr. Chows which we go to in Tribeca weekly.

by Chloe. SAMANTHA WASSER

How many emails do you get a day? How many do you respond to? LOL I wish I had time to count for you.

What is the last book you read? The last book I read was Cold Blood by Robert Bryndza

What is the last thing you watched on Netflix? Russian Doll + just finished re-watching all nine seasons of The Office.

What is your go to homemade meal? A big arugula salad, buckwheat pasta or eggplant pizza.

by Chloe. SAMANTHA WASSER

What is your drink of choice? JAJA tequila with soda and lime.

What is your biggest vice? Carbs and cookies (which is guess is a carb so ya carbs!)

What time do you go to bed? As early as I can but lately I haven’t been falling asleep till around 11.

Bedtime ritual? After dinner, I sip on a hot water and lemon before heading into bed. I typically watch an hour or so of TV in bed on my Amethyst BioMat and if I’m feeling ambitious I’ll throw on a facial mask too!

What do you do to relax? To relax I like to do yoga or pilates, long walks with the doggies + baby, reading, monthly facials at Tracie Matryn or Tres Belle Spa and weekly lymphatic drainage and cupping sessions with Marina Baratashvili.

by Chloe. SAMANTHA WASSER

NYC or LA? NYC, it’s the city that never sleeps! What’s not to like?

Where would you like to travel to that you have never been? Tokyo hands down! Everyone who knows me can’t believe I haven’t been yet. I am just worried that if I go I will never come home!

 Beach or mountains? Can I have a beach with mountains? I love any opportunity to escape, explore and shut off with my family and friends.

Where is the most special place in the world to you? Any place where my hubby, son and doggies are.

LxOeOgRo

Sarah Levey, Co-Founder of Y7 Studio shares with a bit of her Savoir Vivre

Today JJ is chatting with Sarah Levey, Co-Founder and CEO of the super dope New York-based hip-hop yoga studio called Y7 Studio. This chick is an innovator, entrepreneur, 200-hour registered yoga instructor, author, and certified Health Coach. Yep, alllllll dat.

After working in Fashion for five years, (remind us of anyone else?) Levey launched Y7 at 26. Since launching in 2013, the Y7 brand has expanded to a super successful bicoastal business with ten studios across New York and Los Angeles!!!! Uniquely positioned—Y7 classes combine 60-minutes of intensity with heat and strength, complemented by deep breathing to calm the mind, all while set to the latest beats (think A$AP Rocky, Rihanna, Drake.) Levey’s goal? Make the practice of yoga more accessible and inclusive in attitude and design, with dark rooms and zero mirrors to eliminate the distraction of physical comparison.

This fabulous lady was named an All-Star Entrepreneur of 2018 by Inc. Magazine and has been featured in Forbes, Vogue, Bazaar, Entrepreneur, Shape, InStyle, Refinery29, Women’s Health and tonzzz more, Levey has earned her success with pure drive and dedication.

Let’s see kinda Savoir Vivre she has to share with us.

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Where did you grow up?

I grew up in Bloomfield Hills, Michigan.

Did you go to college and if so, what did you study? 

I went to the University of Wisconsin, Madison and majored in Consumer Science.

What did you do prior to Y7?

Before Y7 I was working as an account executive in fashion. I was at a brand called ADDISON for three years before moving on to a multiline showroom until I made the decision to pursue Y7 full time.

What is your beauty routine? What products do you use?

My beauty routine is pretty minimal. For the morning, I wash my face with Cetaphil and then use an SPF moisturizer, Elta MD, RMS Living Luminizer highlighter, Glossier Boy Brow and I am out the door. Because I am always popping in and out of the studios for a class, I try to keep my daily routine very minimal. At night I wash my face again with Cetaphil, followed by Caudalie Vinoperfect Overnight Renewal Cream.

How do you eat? Do you have a specific diet? 

I have no diet, but I wish I did.

Are you based in NYC? 

Yes! I spend most of my time in NYC and am in LA for about a week out of every month depending on my schedule.

How many times a week do you practice yoga?

I try to get into the studio about three times a week.

What’s your favorite restaurant in NY?

Lucien.

And in LA? 

Croft Alley.

Ideas for expansion? 

We are looking to expand in a ton of different cities in the US! Chicago, Philly, DC and San Fran are at the top!

How does Y7 shape your individual philosophy on the yoga experience? 

Y7 was created out of my philosophy on yoga. It should be carefree, intuitive to your individual body, and beneficial to the mind and body. Allowing you to take what you learn in class into the world.

What advice would you have to a young entrepreneur? 

Laugh at yourself, nothing is ever going to be the end of the world. :)

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First Two Stops in Manhattan {y7 for the dopest vinyasa practice and sweetgreen for the best salad}

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So I officially touched down in NYC last night. In an effort to completely forget jet lag, I took my first day by storm, which of course included visiting two of my favorite places Y7 and Sweetgreen, where else?

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I started my day with a Vinyasa Y7 flow at their newly opened Meatpacking location. It was everything I wanted it to be and everything I always remembered it to be. Teacher Ashley Dixon guided a spiritual yet fun Hip Hop Wednesday. I loved the new studio and even broke a little bit of the bank for their exclusive “I’m not your happy baby” t-shirt. Y7 will always hold a very special place in my heart. As one of their oldest fans, who started taking their classes when they were only a very small business (when classes were held in a small studio apartment in Williamsburg), I am so proud to see how this business has grown into a known and well appreciated enterprise. THEY FLOW HARD.

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Practice was followed by none other than the Kale Caesar from Sweetgreen. It is my classic pick, I rarely sly away, but I must say the rest of their menu does really rock. Everything is 100% seasonal, and they always have salad specials (that are usually very tempting). As usual, I was not disappointed. Sweetgreen is another one of those awesome things I have seen grown enormously since I have left NYC. And with good reason. Sweegreen, can you come to Paris please?

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Last FYI – tomorrow I will be taking over @thethirty Instagram. Stay tuned and give them a follow to see my other favorite NY spots. It’s gonna be epic.

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